Editor's note: This article was first published Oct. 22, 2018. We're bringing it back today in honor of International Waffle Day, observed annually on March 25.
But for one shop, it's brought lines of customers waiting out the door.
A husband-and-wife team brought the idea for the "Belgian waffle falafel" to their restaurant in Rishon LeZion, Israel, and they say it's a low-carb, healthier version of the vegetarian dish.
"It's actually a regular falafel dish, but not at all," said Tali Shem Tov. "It doesn't have oil inside, it's not fried, we don't have the pita bread."
In fact, the falafel waffle itself serves as the pita. The chickpea-based concoction is prepared in a waffle maker, then sliced open to hold other traditional ingredients, like tahini and vegetables.
Just five days after debuting the unusual sandwich, Shem Tov says people were begging for more.
"You can see what's happening, the line is [an] endless line," she said.
The restaurant sells the falafel waffles for 30 shekels each, or about $8.
The Associated Press contributed to this report.
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