Carolina Panthers quarterback Cam Newton issued an apology via a video on his Twitter account Thursday night for making sexist comments towards a female football reporter.
"I've learned a valuable lesson from this. And to the young people who see this, I hope that you learn something from this as well," said Newton.
The athlete talked about wanting to be a role model, and about his two young daughters. He said that he was sorry to anyone that he might have offended.
Yogurt maker Dannon announced on Thursday that it is parting ways with with Carolina Panthers quarterback Cam Newton calling his comments "sexist and disparaging to all women."
Newton, who signed to Dannon in 2015 to endorse its Oikos Greek yogurt brand, has earned $26 million this year from his $13 million salary and endorsement deals, according to Forbes.
The company's decision to drop the player comes after Newton mad sexist comments to a Charlotte Observer female reporter on Wednesday after she asked him about his football routes.
Newton chuckled before he answered the question and said “It’s funny to hear a female talking about routes like that...It’s funny.”
Gatorade, who also sponsors the football player, called Newton’s remarks “objectionable and disrespectful,” according to ESPN.
National Football League (NFL) star Cam Newton on Wednesday said it was “funny” hearing a female journalist talk about routes in his sport’s plays.
“I can tell you take a lot of pride in seeing your receivers play well,” The Charlotte Observer’s Jourdan Rodrigue said during a press conference Wednesday.
“Devin Funchess has seemed to really embrace the physicality of his routes and getting those extra yards,” she continued, referencing one of the Carolina Panthers’ wide receivers. "Does that give you a little bit of an enjoyment to see [Funchess] kind of truck-sticking people?”
Newton, who is the Panthers’ quarterback, then chuckled before addressing Rodrigue’s question before breaking into a wide smile.
“It’s funny to hear a female talking about routes like that,” he said, swaying behind his microphones. “It’s funny.”
Some Twitter users on Thursday criticized Newton’s response, while others defended the professional athlete.
IMPORTANT: Cam Newton's comments yesterday were sexist, demeaning, and dumb.— Charles Crain (@charlescrain) October 5, 2017
Rodrigue said after Wednesday’s press conference that Newton’s remark offended her, adding that she did not receive an apology for it afterwards.
“This afternoon, I did my job as an NFL beat writer and asked Cam Newton a question about one of his receivers,” she said.
“I was dismayed by his response, which not only belittled me but countless other women before me and beside me who work in similar jobs.”
“I sought Mr. Newton out as he left the locker room a few minutes later. He did not apologize for his comments.”
The NFL on late Wednesday released a statement condemning Newton’s remarks, which came before his next game this Sunday against the Detroit Lions.
“The comments are just plain wrong and disrespectful to the exceptional female reporters and all journalists who cover our league,” spokesman Brian McCarthy said. “They do not reflect the thinking of the league.”