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Friday's Google Doodle celebrates the birth of Hip Hop

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On August 11, 1973, an 18-year-old Jamaican-American DJ threw a back-to-school jam in Bronx, New York--spurring the birth of the Hip Hop movement.

Friday's Google Doodle honors just that: the day when DJ Kool Herc experimented with new musical techniques. Instead of playing songs in their entirety, Herc used turntables to extend the instrumental breaks, while his friend, Coke La Rock, hyped up the crowd with a microphone as the "master ceremony," or MC.

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The result made the crowd go wild, who showed off their craziest dance moves--inspiring the creation of "break dancing."

Just like that, the Hip Hop movement was born.

"In the year since DJ Kool Herc's party , hip hop culture has become a major force for music, dance, art, fashion and a whole lot more," hip hop pioneer Fab 5 Freddy explained in the Doodle. "On this historic anniversary, we're inviting you to join the celebration and be the DJ with two turn tables and a crate full of hot records."

To share insight on the project's design and motives, Google chatted with Cey Adams, the designer of the Doodle, and Google developers who worked closely on the project.

"I could add an authentic point of view and represent all the people who helped start the movement, even the ones who are no longer here. The project is rooted in honoring the past."
Cey Adams

It was important underscore hip hop's diversity in the Doodle.

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Developer Perla Campos said, "Hip Hop touches so many parts of culture but a lot of people don’t know much about its origins. So, we anchored the Doodle to the birth of Hip Hop, and wanted to celebrate the people who pioneered the movement. We hope to give them the voice and the recognition they deserve, which is what Doodles are all about—shining light on times of history that maybe you didn’t know about."

Join the party, and create some beats here.

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