Author Jillian David tweeted a photo of the float with the caption "Focus group. This could have been avoided with 1 focus group (of women)."
Surely Aquaria, the company behind the float, didn't intentionally design their "Pasadena Pool Float" to look like a sanitary napkin. But unfortunately for them it doesn't really matter what they had in mind because the resemblance is undeniable.
Good lord that took me a sec to realize it was a pool float and not, in fact, a giant maxi pad. Thought it was a really weird ad for a sec.— Lyrak (@raiju) July 3, 2017
Who knows, maybe the maxi pad float will become a huge hit. Bringing it to a pool party is one way to guarantee no one steals your float when you get out of the water. Whether or not you're willing to pay over $80.00 for it is another question all together.
More importantly, there’s a lesson all companies can learn from this story; any and all designs should be run by a diverse group of people before going into production.