Ivanka Trump caught heat on social media after her business account tweeted about making champagne popsicles to celebrate Memorial Day weekend.
Many people on social media quickly responded, saying the suggestion was "tone deaf" considering the fact that Memorial Day is meant to honor and remember those who died serving in the country's armed forces.
Trump is certainly not the first person to mention alcoholic beverages and Memorial Day in the same sentence, seeing as the federal holiday also unofficially marks the beginning of the summer vacation season.
However, it seems many social media users wanted to hold the first daughter and her business team to a higher standard.
After the post made its rounds on social media, Trump tweeted from her personal account.