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Kashmiri Muslims read verses from the Quran, Islam's holy book, inside the shrine of Shah-e-Hamdan during the holy month of Ramadan in Srinagar, Indian controlled Kashmir, Monday, May 29, 2017. Muslims across the world are observing the holy fasting month of Ramadan, where they refrain from eating, drinking and smoking from dawn to dusk. (AP Photo/Mukhtar Khan)

An anti-jihad Ramadan commercial promoting 'love not terror' went viral in the Middle East


An anti-jihad commercial aimed at promoting "love not terror" has gone viral in the Middle East, just days after the beginning of the holy month of Ramadan. 

Ramadan is an Islamic holiday in which Muslims fast from dawn until dusk. 

The roughly three-minute video released by the Kuwaiti telecommunications company Zain has garnered more than 2 million views since it debuted on May 26. 

اعلان زين رمضان 2017

WATCH | This anti-jihad Ramadan commercial promoting "love not terror" has gone viral in the Middle East.

In the video, a suicide bomber boards a bus and is confronted by a child dressed as Omar Daqneesh, a 5-year-old who survived an airstrike in Aleppo in August 2016. 

Then Ibrahim Abdulsalam, who was injured in the 2015 Kuwait City Mosque attack, makes an appearance. That attack killed 27 people and wounded at least 227 others. The video also shows the aftermath of the July 3, 2016, suicide bombing in Baghdad's Karrada district.

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The video appears to take aim at ISIS and presents a powerful counternarrative about Islam. 

"Worship your God with love, with love, not terror," the lyrics read. "Be tender in your faith, tender not harsh. Confront your enemy with peace, not war." 

Overall, the message seems to be well-received on social media.

"Thank you so much for this peaceful message," one person commented.

Another wrote, "I am Christian but I believe this video portrays what Islam truly is. [T]he love of God and the love for one another." 

The commercial ends with the suicide bomber dropping to his knees and pressing a button that detonates fireworks. Then a figure says, "Let's bomb violence with mercy. Let's bomb delusion with truth."

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