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Krispy Kreme viral stunt (Krispy Kreme)
Krispy Kreme viral stunt (Krispy Kreme)

Krispy Kreme's April Fools' joke has already fooled way too many people


Krispy Kreme is almost definitely not changing its name to Krispy Cream. But a lot of its biggest fans may have been duped.

The doughnut chain announced the name change Thursday because too many British fans were allegedly pronouncing "Kreme" like the first syllable in "Kremlin," instead of "cream."

It's worth noting, however, that April Fools' Day is two days away. That didn't stop multiple news outlets from reporting on the name change like a fact. 

Krispy Kreme published this video advertising the name change.

We can't confirm or deny whether this is an April Fool...which probably gives you as much information as you need.
Krispy Kreme spokesperson

However, Mashable asked a spokesperson if the stunt was an April Fool  and received the following response.

The company even changed its Twitter display name.

And many people fell for it.

At least a few people actually got the joke.

But Krispy Kreme stuck to its guns.

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