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The premiere of 'A Dog's Purpose' was cancelled after allegations of animal cruelty

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UPDATE 7:42 a.m. EST Jan. 20:

Amblin Entertainment, the producer of "A Dog's Purpose," canceled the movie's premiere scheduled for this weekend amid allegations of animal cruelty. 

"Amblin and Universal do not want anything to overshadow this film that celebrates the relationship between animals and humans," Amblin and Universal said in a joint statement. 

Animal rights activists are calling for a boycott after TMZ published a video Wednesday showing a dog being forced into rushing water on the set of "A Dog's Purpose." 

The video, shot November 2015, shows a trainer trying to push a German Shepherd, named Hercules, into rushing water. The dog resists and scrambles to stay on a ledge, but is ultimately forced into the water. 

Here's a look at the video.

The film's producer, Amblin Entertainment, and distributor, Universal Pictures, said in a joint statement that they are reviewing the footage, but they are confident that "great care and concern was shown" for Hercules. 

"There were several days of rehearsal of the water scenes to ensure Hercules was comfortable with all of the stunts," the statement read. 

Josh Gad, who voices another dog in the film, condemned the footage.

People for the Ethical Treatment of Animals called for a boycott of the movie. 

Director Lasse Hallström said safety was a top priority. 

He has promised a "thorough investigation."

The Associated Press contributed to this report.

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