About Our People Legal Stuff Careers
Cavs Fan On Phone.jpg
Johnny Wright of Cleveland, checks his phone and reacts as he watches the Cleveland Cavaliers lose to the Golden State Warriors, 110-77 at the Game 2 NBA Finals watch party at Quicken Loans Arena in Cleveland, Sunday, June 5, 2016. (AP Photo/Phil Long)

The NBA might implement some changes to appeal more to millennials


The NBA might implement some changes to appeal more to millennials

Watch I  The NBA has some interesting ideas on how to keep younger fans interested late into games.

Adam Silver.jpg
FILE - In this June 2, 2016, file photo, NBA commissioner Adam Silver speaks during a news conference before Game 1 of basketball's NBA Finals between the Golden State Warriors and the Cleveland Cavaliers in Oakland, Calif. Silver said Wednesday, Oct. 12, discussions will resume on the collective bargaining agreement next week after he returns from China, with two months left before a key deadline. (AP Photo/Jeff Chiu, File)

For those who think NBA games run too long, your prayers might have been answered. NBA commissioner Adam Silver stated that he believes NBA games run too long, especially in the final two minutes. He cited the interest of millennials as the primary reason why the games must be altered. According to an<b>  ESPN</b> <b>article</b>, Silver stated, "Obviously people, particularly millennials, have increasingly short attention spans, so it's something as a business we need to pay attention to."

Currently, things like intentional fouls, timeouts, and instant replay can turn what is only a matter of a couple seconds of game-time into a five-minute, or more, ordeal. The NBA is conducting a study to determine at what points throughout the game fans start to become disinterested in the on-court product. 

Some initial ideas to correct the issue include limiting the number of timeouts each team is allotted in the final two minutes of games and instituting more strict limitations on the how long timeouts can actually last, as <b>Yahoo</b> explained.

While these are just some of the ideas being thrown around on how to shorten the length of games, some past NBA players had their a couple of their own ideas. NBA legend Bill Simmons took to Twitter with some of thoughts of his own.

Screen Shot 2017-01-16 at 4.52.17 PM.png


WATCH | For more news you need, check out our PM 60 Second Circa.

Read Comments
Facebook Twitter Instagram Pinterest Linked In List Menu Enlarge Gallery Info Menu Close Angle Down Angle Up Angle Left Angle Right Grid Grid Play Align Left Search Youtube Mail Mail Angle Down Bookmark