Wendy's has been all over the map on social media in 2017.
After grilling a Twitter troll and winning the internet's respect, the fast-food chain tweeted out a picture of Pepe the Frog, a meme that's been officially designated as a hate symbol, reports The New York Daily News.
Wendy's didn't just tweet the photo unprompted. The account was responding to another users who had asked the restaurant if it had "any memes?"
Wendy's has since deleted the tweet.
Pepe the Frog was deemed a hate symbol by the anti-defamation league last September. Despite the meme traditionally being used in sad situations, it was hijacked in 2017 by online, right-wing groups which used it to mock bigotry and anti-Semitism.
“These anti-Semites have no shame. They are abusing the image of a cartoon character, one that might at first seem appealing, to harass and spread hatred on social media,” ADL CEO Jonathan Greenblatt said in a statement in September.
The tweet has since reignited debate online about the sad frog's status as a symbol.
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