If you think picking up "lucky pennies" off the ground is childish, you may miss out big time.
Ally Bank is scattering 100 pennies throughout New York, Los Angeles, Chicago, Washington D.C., Miami, Denver, Detroit, San Diego, Charlotte, North Carolina, and Austin. A penny might not sound like a lot, but if you pick one up, and it has the bank's logo emblazoned on it instead of Lincoln's face, you just won $1,000.
This is the crux of Ally's "Lucky Penny" promotion. The coins can be redeemed online.
Hints about the locations of the pennies are being spread through social media.
But maybe not as many as people would like.
Regardless, the buzz on social media has many people praising the bank's creativity.
For more, check out the 60 Second Circa.