WATCH | A new line of swimwear designed in Los Angeles is made specifically for women who are into metal, goth and punk.
'Archetypes of women'
"When you go shopping for bathing suits, you get these archetypes of women -- like soccer mom or Kardashian or pin-up girl," says Diana Mayoral, the founder of Ahuixa Swimwear.
"And if you want to find something alternative or punk or metal, you end up getting these very cheap Hot Topic-like things."
With this in mind, Mayoral started designing bathing suits for women who are into the subcultures that she is into.
"Swimwear designed by beautiful rocker girls"
I just want girls to look good at the beach.
WATCH | See the Ahuixa Swimwear launch party video.