Miracle Mattress announced their closure after receiving harsh criticism for a commercial they aired for a "Twin Tower Sale." The ad featured the owners of the company screaming and falling into two towers made of mattresses.
Twitter erupted in harsh criticism of the tone-deaf ad.
Their Facebook page now has thousands of one-star reviews, shaming the company.
The owners released a written statement on Facebook apologizing for the blunder.
Later, they released another written statement saying they will be closed indefinitely.