.@KingJames is investing in a new team.
— Cleveland Hustles (@ClevelandCNBC) August 23, 2016
Watch the series premiere of #ClevelandHustles TOMORROW @ 10p ET/PT on CNBC!https://t.co/8gOAx9QSLm
LeBron James has been keeping busy since he led his team to an NBA championship.
We're giving people an opportunity to live out a dream and giving small-business owners a chance to do what they love to do.
"Cleveland Hustles" seems similar to "Shark Tank," but limited to James' home city. Local small business owners work with local investors and compete to earn the investors' funds and business advice.
The first episode airs at 10 p.m. (Eastern and Pacific) on CNBC.
James has a long history of trying to revitalize Ohio and help its citizens. He donated $41 million in grants to Akron students looking for financial aid.
He also has some business acumen: He started backing Blaze Pizza as it grew 205 percent in one year.
"It's where my day job is and to be able to create more opportunities for people in their day jobs is definitely a treat,"James told USA Today.
WATCH: The city of Cleveland loves him so much, officials pressured the Republican National Convention into keeping up a 10-foot banner of James that was slated to be taken down.
“I’m looking for someone who knows how to hustle.”
— Cleveland Hustles (@ClevelandCNBC) August 22, 2016
Meet #ClevelandHustles investor, @karora007.https://t.co/bgzfoWcrix
Meet one of the investors on "Cleveland Hustles"
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