The awkward moment when someone yells your name for the third time because your headphones are too good at blocking out sound (or, really, because you zoned out). Yeah, we've all been there.
But Amazon is looking to solve that problem. The online merchandizing and media giant recently patented noise-cancelling headphones that stop cancelling noise if they hear a certain word or phrase. Here's the patent.
It's been a long time coming for Amazon. This application was from July 2014, and it was just awarded a few weeks ago.
CNET reports one of the inventors listed on the patent, Benjamin Scott, also worked on Alexa, the device that's essentially a physical version of Siri.
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