A Planned Parenthood chapter gave away condoms with "CTR" printed on them. Controversy ensued.
If you've never seen a "CTR" logo, it represents a Mormon catchphrase: "Choose the Right." It's used to encourage Mormons to stay faithful.
Planned Parenthood in Utah had a different meaning in mind for the abbreviation, referring to the right to "choose the right" to start conversations about sexuality.
The first Facebook post revealing the condoms, however, was so poorly received, Planned Parenthood deleted it.
Here's Planned Parenthood's follow-up.
The Church of Latter-Day Saints has long used the logo, so some brought up privacy concerns.
"We have not given Planned Parenthood permission to use [the logo]," spokesman Kristen Howey told KUTV.
Comments on the condoms have ranged from "awesome idea" to suspicions that the organization had been warned by the church to take the post down.
For more news from Circa: