Ivanka Trump made a big splash Thursday night at the #RNCinCLE.
The eldest daughter of Republican presidential nominee Donald Trump introduced her father at the GOP convention. And her speech wasn't her only bold statement.
Trump wore a $138 blush-colored sheath from her own collection.
Women's Wear Daily reports she also wore an off-white dress and shoes from her line Wednesday.
These outfit decisions not only speak to Trump's style, but they also speak to her business and branding savvy. Beyond helping bring attention to her eponymous label, the more affordable price points also help make Trump more relatable to voters.
Aware of the online buzz about her dress, Trump tweeted Friday morning information on how fans could shop her look.
PSA to shoppers: If Trump's style becomes as popular as public figures like Kate Middleton, you would be wise to click purchase quickly -- anything Middleton wears has been known to sell out faster than Adele concert tickets.
For more news of the day, check out our 60 Second Circa for Friday AM, Julu 22, 2016.